Trusted Advisors
Meet our experienced and trusted advisors
Li Lu
Managing Director
Seasoned executive and marketing professional with an entrepreneurial spirit. She had a wide range of experience in management consulting, marketing, technology, and creative direction. Before founding LL BrandLab, she was the Marketing Director of an award-wining hedge fund in Toronto. Before that, she consulted for a variety of clients in finance, health care, technology and travel industries on marketing strategy and execution. Li has a Master of Science in Management degree from Ivey Business School, Western University, and a Bachelor of Art in International Business Management degree from the University of Nottingham.
David Finkelstein
Director
David has over two decades of experience in leading PR, communications and marketing practices for early-stage technology companies in Canada and the U.S., helping entrepreneurs build visibility and brand recognition from scratch. He formerly worked with Alexander Ogilvy PR, in its Silicon Valley office, and has consulted with a myriad of emerging tech companies, facilitating growth, funding and acquisitions. David brings a goal-oriented approach to clients, by combining "Big picture" thinking with tactical precision in vast marketing, business and communications. David has an MBA in Marketing from Florida International University and a Bachelor's degree in Finance from University of Manitoba.
